A show-stopping brand & website for a business in the Scottish events industry

The landing page design of the website made full use of a video timelapse, showing the efficiency of the Shell Scheme Team. The website design also features prominent contact buttons to direct the user to an enquiry page.

The website helps to convey the sense of professionalism, but also the feeling of family and fun that Shell Scheme bring to every job.

Each service has been given it’s own page on the website. Each service has a gallery to show Shell Scheme’s expertise, and also helpful information for their clients to use for events. I used the tartan motif as a backdrop to the service thumbnails.

Graeme and Karen also asked me to add an information hub to each service on the website. Their clients in the events industry can refer to the website for guidance when setting up their shell schemes for events and exhibitions.

I animated Shell Scheme Scotland’s renowned tartan trailer for call to actions throughtout the site, to lead users to the contact button.

We selected x16 case studies to present the sheer range of events, exhibitions, festivals, conferences and more that Shell Scheme Scotland set up for. I also designed a sticky filter bar so users can view different event categories to suit their needs.

Each Case Study was given a full page on the website, with vital information such as location, services provided and client testimonials, to fully present the quality of service from Shell Scheme Scotland.

As always, I offered Graeme and Karen some extra marketing advice with their website and sprinkled some marketing dust over the design to ensure that vital trust signals such as testimonials, unique selling points and accreditations were featured on the website.

Graeme and Karen had collected numerous glowing revies from events across the country and I was determined that their praise be seen by potential customers on the website.

Of course the main purpose of the website is to reach new customers. I designed a custom contact form to gather all the necessary information from each customer to smooth the enquiry process for Shell Scheme Scotland.

I designed a number of automated popups to help gather more enquiries from the website for Shell Scheme Scotland. The website also features a sticky contact popup that floats in the corner to encourage users to contact Graeme and Karen directly.