Branding & Marketing
Lindsay asked me to refresh the logo for the shop, and do a similar logo for the SCCE.
This new brand from Design Hero for South Cowal Community Enterprises and The Lido shop takes the original design and refines the logo with a fresh look.
I designed a full logopack including logos for the Lido, and logos for the SSCE.
Old Logo vs New Logo
The new logo for the shop was more refined than the previous logo, to attract more attention from a distance.
The colour scheme was taken from nautical tones in the previous logo.
the new logo grid brought balance to the logo.